Executive Summary

Creative operations and design executive with 22+ years of agency experience, including 18 years at VML. I build and scale creative organizations, operational frameworks, and multidisciplinary teams that drive business growth and exceptional client outcomes. At VML, I built the digital production practice from the ground up, growing it into a $10M+ organization and leading more than 40 creative professionals across North America. I operate at the intersection of creative vision, business strategy, and technology—

bringing structure, clarity, and scalability to complex creative environments without compromising the quality or ambition of the work. With an Executive MBA and a hands-on approach to creative leadership, I’m passionate about building resilient teams, developing emerging leaders, and creating the operational foundations that enable organizations to do better work—faster, smarter, and at scale.

Executive impact

$10M+

Annual revenue generated by creative production organization

40+

Creative professionals led across multidisciplinary teams

18+ YEARS

Building and scaling creative production capabilities at VML

22+ YEARS

Creative industry leadership across design, operations, and production

Professional Experience

Group Design Director, Creative Services & Operations • 2021–Present

  • Lead creative operations and capability development for a North American organization supporting global brands.

  • Oversee multidisciplinary teams spanning design, production, and digital experience delivery.

  • Drive organizational strategy, workforce planning, process improvement, and capability expansion.

  • Partnerd with executive leadership to grow accounts, improve delivery models, and evolve service offerings.

  • Contributed to significant business wins including adidas, ESPN, Cartoon Network, Wendy’s, and U.S. Bank.

Progressive Leadership Roles • 2008–2021

  • Built VML’s foundational digital production capability and scaled teams across regions.

  • Led creative production and operational strategy for clients including Coca-Cola, Microsoft, Intel, Mazda, Colgate, Sherwin-Williams, and Wendy’s.

  • Collaborated with teams across North America, Europe, Asia-Pacific, and South America.

  • Delivered award-winning integrated campaigns and large-scale digital experiences.

Selected Achievements

  • Built and scaled VML’s digital production practice from inception into a $10M+ annual business.

  • Lead a multidisciplinary team of 40+ designers, producers, and creative specialists across North America.

  • Developed operational models, workflows, and governance frameworks that improved efficiency and delivery quality.

  • Contributed to major business wins and growth across global brands including Coca-Cola, Intel, Microsoft, adidas, ESPN, Wendy’s, and U.S. Bank.

  • Established a high-retention culture focused on leadership development, career growth, and operational excellence.

Core Expertise

Creative Operations • Creative Services Leadership Team Building & Organizational Design • Design Operations • Workflow Optimization • Resource Planning • Creative Governance • Production Leadership Digital Transformation • Design Systems • AI-Enabled Workflows • Client Partnership Business Development • Talent Development

Education

MFA  //  Graphic Design • 2003

EMBA  //  Organizational Leadership • 2019

Resume

Coca-Cola — “Thanks for Coke-Creating” • VML | Group Design Director